Fastest Digital Marketing Expert
Creating winning strategies online
Speedskating marathons offline
💼 Work Experience
Click for an extraordinary timeline of my professional journey.
Brace yourself for ups and downs, spanning back to me selling ice-cream.
🛠️ Technical Skills
The tools I can use to make stuff happen.
Colorful progress bars that show how skilled I am in various tools.
🎓 Education
All of the diplomas.
Click to learn how extremely academically and theoretically skilled I am.
✨ Soft Skills
Can I yap? Can I organize? Can I collaborate?
Progress bars that show if I can be a personality hire.
🔥 Passion Projects
Practical stuff I did without getting paid.
Passtime projects to showcase my creativity and enthousiasm.
🏃♀️ Hobbies
Post-work activities.
A wide variety of personality-building blocks.
Work Experience
Digital Sales Manager
2024 12 - Present
Telia Lietuva
- Collaborating closely with Marketing team on B2B events and website improvements, aligning goals between Product Owners and Web Content team
- Writing briefs for creative agencies for new digital B2B campaigns and commercial newsletters
- Having full responsibility for B2B direct marketing actions, including email and SMS campaigns
- Developing automated email marketing journeys (Mailerlite, SFMC) including audience building and journey automation
- Tracking digital sales reports, identifying inconsistencies, and resolving them with analytics team
Junior Digital Sales Manager
2023 02 - 2024 12
Telia Lietuva
- Managed direct B2B communications through newsletters and SMS campaigns, automating processes to improve efficiency
- Optimized e-mail campaign performance through analysis of timing and continuous A/B testing of subject lines, layouts, and send times, increasing average open rates
- Generated comprehensive reports on email campaign performance and escalated database issues to appropriate teams
- Coordinated email automation for webinar subscribers, maintaining open rates above 60% and click rates above 10%
- Collaborated with external suppliers to develop a sustainable web-based event agenda app for B2B events
- Maintained B2B e-shop (product uploads, offer setup), reducing campaign change implementation time by half through creative workarounds
Digital Marketing Manager
2021 01 - 2023 02
Harmony Life
- Successfully managed e-commerce cosmetics sales across 3 countries (Czech Republic, Spain, United Kingdom), including pricing, product bundling, and coordination with local warehouses
- Managed 5 Meta Ads accounts with full responsibility for campaign optimization, marketing strategy development, and innovative audience creation
- Supervised customer support personnel
- Directed website improvements through IT department, initiated A/B testing, and analyzed user behavior via Hotjar
- Analyzed top-performing ads and collaborated with creative teams to generate successful marketing materials, providing briefs for both internal and external designers and editors
- Collaborated with native speakers and translators to craft compelling country-specific product descriptions and ad copies
- Created successful ad iterations using Adobe Premier and Photoshop
- Sourced and briefed influencers for promotional campaigns while supporting product photoshoots
- Reduced returned parcel percentage by 10% in Spain and 5% in Czech Republic through strategic incentives
Digital Marketing Manager’s Assistant
2020 09 - 2021 01
Harmony Life
- Edited product pages on OpenCart and Presta shop platforms, ensuring up-to-date product descriptions
- Created Facebook Ads campaigns according to manager's instructions
- Managed social media presence with consistent posting on Facebook and Instagram, including weekly newsletter distribution
- Supported customer service operations by responding to comments and inquiries
Bartender
2019 09 - 2020 09
Alaus Studija
- Increased my patience and ability to work under pressure
- Learned about beer and cocktails, even made a few of my own
Camp counselor (Volunteer work 4 summers in a row)
2015 - 2018
Lietuvos Atgaja
- Realised that there is a thin line between the sleep deprivation helping the creative processes, and becoming a health risk
- Learned how to cope with a lot of children
- Came up with strategies for remembering names
Cleaner (Part-time)
2018 12 - 2019 07
Concerthuis Groningen
- Learned a lot about cleaning supplies and methods
- Mastered waking up early
Social Media Manager (Part-time)
2018 09 - 2019 05
LOLA 050 Groningen
- Managed social media presence across Facebook, Instagram, and local event boards
- Wrote compelling event descriptions and copies to drive engagement
- Expanded Instagram following by 50% through strategic content and community outreach
- Promoted events across multiple social media channels, including niche platforms like Yodel
Project Manager's Assistant (Internship)
2018 06 - 2018 09
Delfi.lt
- Supported Project Manager in event organization and coordination
- Crafted engaging social media posts to promote events
- Managed speaker and performer communications, developing promotional scripts and event materials
Food delivery driver (Part-time)
2016 03 - 2017 05
Imono Groningen
- Navigated Groningen effortlessly and became one of the fastest delivery drivers
- Realised that if duct tape can hold a scooter together, I can pull myself to graduate uni
Ice Cream Seller
2015 06 - 2015 08
AJ Šokoladas
- Learned that the switch from litas to euros made salary look like a joke
Technical Skills
Digital Marketing
Performance Marketing
Email Marketing
Marketing Strategy & Project Management
Digital Marketing tools
Meta Ads
Google Ads
Mailerlite
Creative tools
Adobe Photoshop
Adobe Premiere
Adobe After Effects
Education
Master's degree, Digital Marketing
2023 09 - 2025 01
Vilnius University Business School
Mastered strategic approach to the digital marketing and excelled in time-management as a full-time worker, student, and sportswoman. Also developed expertise in consumer behavior analysis and cross-market communication.
Vocational training, Multimedia technician
2022 02 – 2022 12
Baltic Institute of Technology
Gained hands-on experience in video and photo editing, animation, graphic design, and UX/UI.
Bachelor's degree, Media Studies
2016 09 – 2019 07
University of Groningen
Gained a solid foundation in understanding how media shapes our perceptions, behaviors, and social structures.
High school diploma
2011 09 – 2015 07
Vilnius Lyceum
Music school diploma
2005 09 – 2015 06
Vilnius Balys Dvarionas Music School
10 years of music education (7 years of choir, 3 years of jazz singing and all additional mandatory activities)
Soft Skills
Communication
Public Speaking
Written Communication
Interpersonal Communication
Collaboration & Teamwork
Cross-functional team coordination
Relationship building
Emotional intelligence
Adaptability
Problem Solving
Creativity
Time Management
Passion Projects
@be.progos
Beer blog, curated by me and my two friends.
We attended beer festivals and events, and brewed our own beers. Also released a mystery beer box with educational content.
Currently the project is on hold.
@totalwellbeingcoach
Created visuals for my cousin's self-reflection Instagram account.
Currently she paused her blog and thus the content is unavailable but you can see a sneak-peak above!
asoklyte.com
This website, created by me so that I can have a pretty email address. And also to learn how all this website creation works (with a help of AI).
Hobbies
Speedskating
- 1st place in sprints 2024 Lithuanian National Championship
- 2nd place in 21-29 female age group, half-marathon distance in 2024 Mazurski rollerblading championship
- Once a year I challenge myself to skate 100km in one day
Music stuff
- Played in a band as a teenager and dreamt of becoming a rockstar
- I'm probably singing in my car right now. Also I pick up the guitar once or twice a month
- I also attend a lot of concerts and reminisce about my times on the stage
Running
- I hate running, and that's why I run
- Once ran a half-marathon when I was 17
- One time I got lost in Ventspils, Latvia, and thus accidentally ran over 12km instead of 6km