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Fastest Digital Marketing Expert

Creating winning strategies online

Speedskating marathons offline

💼 Work Experience

Click for an extraordinary timeline of my professional journey.

Brace yourself for ups and downs, spanning back to me selling ice-cream.

🛠️ Technical Skills

The tools I can use to make stuff happen.

Colorful progress bars that show how skilled I am in various tools.

🎓 Education

All of the diplomas.

Click to learn how extremely academically and theoretically skilled I am.

✨ Soft Skills

Can I yap? Can I organize? Can I collaborate?

Progress bars that show if I can be a personality hire.

🔥 Passion Projects

Practical stuff I did without getting paid.

Passtime projects to showcase my creativity and enthousiasm.

🏃‍♀️ Hobbies

Post-work activities.

A wide variety of personality-building blocks.

Work Experience

Digital Sales Manager

2024 12 - Present

Telia Lietuva

  • Collaborating closely with Marketing team on B2B events and website improvements, aligning goals between Product Owners and Web Content team
  • Writing briefs for creative agencies for new digital B2B campaigns and commercial newsletters
  • Having full responsibility for B2B direct marketing actions, including email and SMS campaigns
  • Developing automated email marketing journeys (Mailerlite, SFMC) including audience building and journey automation
  • Tracking digital sales reports, identifying inconsistencies, and resolving them with analytics team

Junior Digital Sales Manager

2023 02 - 2024 12

Telia Lietuva

  • Managed direct B2B communications through newsletters and SMS campaigns, automating processes to improve efficiency
  • Optimized e-mail campaign performance through analysis of timing and continuous A/B testing of subject lines, layouts, and send times, increasing average open rates
  • Generated comprehensive reports on email campaign performance and escalated database issues to appropriate teams
  • Coordinated email automation for webinar subscribers, maintaining open rates above 60% and click rates above 10%
  • Collaborated with external suppliers to develop a sustainable web-based event agenda app for B2B events
  • Maintained B2B e-shop (product uploads, offer setup), reducing campaign change implementation time by half through creative workarounds

Digital Marketing Manager

2021 01 - 2023 02

Harmony Life

  • Successfully managed e-commerce cosmetics sales across 3 countries (Czech Republic, Spain, United Kingdom), including pricing, product bundling, and coordination with local warehouses
  • Managed 5 Meta Ads accounts with full responsibility for campaign optimization, marketing strategy development, and innovative audience creation
  • Supervised customer support personnel
  • Directed website improvements through IT department, initiated A/B testing, and analyzed user behavior via Hotjar
  • Analyzed top-performing ads and collaborated with creative teams to generate successful marketing materials, providing briefs for both internal and external designers and editors
  • Collaborated with native speakers and translators to craft compelling country-specific product descriptions and ad copies
  • Created successful ad iterations using Adobe Premier and Photoshop
  • Sourced and briefed influencers for promotional campaigns while supporting product photoshoots
  • Reduced returned parcel percentage by 10% in Spain and 5% in Czech Republic through strategic incentives

Digital Marketing Manager’s Assistant

2020 09 - 2021 01

Harmony Life

  • Edited product pages on OpenCart and Presta shop platforms, ensuring up-to-date product descriptions
  • Created Facebook Ads campaigns according to manager's instructions
  • Managed social media presence with consistent posting on Facebook and Instagram, including weekly newsletter distribution
  • Supported customer service operations by responding to comments and inquiries

Bartender

2019 09 - 2020 09

Alaus Studija

  • Increased my patience and ability to work under pressure
  • Learned about beer and cocktails, even made a few of my own

Camp counselor (Volunteer work 4 summers in a row)

2015 - 2018

Lietuvos Atgaja

  • Realised that there is a thin line between the sleep deprivation helping the creative processes, and becoming a health risk
  • Learned how to cope with a lot of children
  • Came up with strategies for remembering names

Cleaner (Part-time)

2018 12 - 2019 07

Concerthuis Groningen

  • Learned a lot about cleaning supplies and methods
  • Mastered waking up early

Social Media Manager (Part-time)

2018 09 - 2019 05

LOLA 050 Groningen

  • Managed social media presence across Facebook, Instagram, and local event boards
  • Wrote compelling event descriptions and copies to drive engagement
  • Expanded Instagram following by 50% through strategic content and community outreach
  • Promoted events across multiple social media channels, including niche platforms like Yodel

Project Manager's Assistant (Internship)

2018 06 - 2018 09

Delfi.lt

  • Supported Project Manager in event organization and coordination
  • Crafted engaging social media posts to promote events
  • Managed speaker and performer communications, developing promotional scripts and event materials

Food delivery driver (Part-time)

2016 03 - 2017 05

Imono Groningen

  • Navigated Groningen effortlessly and became one of the fastest delivery drivers
  • Realised that if duct tape can hold a scooter together, I can pull myself to graduate uni

Ice Cream Seller

2015 06 - 2015 08

AJ Šokoladas

  • Learned that the switch from litas to euros made salary look like a joke

Technical Skills

Digital Marketing

Performance Marketing

Email Marketing

Marketing Strategy & Project Management

Digital Marketing tools

Meta Ads

Google Ads

Mailerlite

Creative tools

Adobe Photoshop

Adobe Premiere

Adobe After Effects

Education

Master's degree, Digital Marketing

2023 09 - 2025 01

Vilnius University Business School

Mastered strategic approach to the digital marketing and excelled in time-management as a full-time worker, student, and sportswoman. Also developed expertise in consumer behavior analysis and cross-market communication.

Vocational training, Multimedia technician

2022 02 – 2022 12

Baltic Institute of Technology

Gained hands-on experience in video and photo editing, animation, graphic design, and UX/UI.

Bachelor's degree, Media Studies

2016 09 – 2019 07

University of Groningen

Gained a solid foundation in understanding how media shapes our perceptions, behaviors, and social structures.

High school diploma

2011 09 – 2015 07

Vilnius Lyceum

Music school diploma

2005 09 – 2015 06

Vilnius Balys Dvarionas Music School

10 years of music education (7 years of choir, 3 years of jazz singing and all additional mandatory activities)

Soft Skills

Communication

Public Speaking

Written Communication

Interpersonal Communication

Collaboration & Teamwork

Cross-functional team coordination

Relationship building

Emotional intelligence

Adaptability

Problem Solving

Creativity

Time Management

Passion Projects

instagram

@be.progos

Beer blog, curated by me and my two friends.

We attended beer festivals and events, and brewed our own beers. Also released a mystery beer box with educational content.

Currently the project is on hold.

instagram

@totalwellbeingcoach

Created visuals for my cousin's self-reflection Instagram account.

Currently she paused her blog and thus the content is unavailable but you can see a sneak-peak above!

instagram

asoklyte.com

This website, created by me so that I can have a pretty email address. And also to learn how all this website creation works (with a help of AI).

Hobbies

Speedskating

  • 1st place in sprints 2024 Lithuanian National Championship
  • 2nd place in 21-29 female age group, half-marathon distance in 2024 Mazurski rollerblading championship
  • Once a year I challenge myself to skate 100km in one day

Music stuff

  • Played in a band as a teenager and dreamt of becoming a rockstar
  • I'm probably singing in my car right now. Also I pick up the guitar once or twice a month
  • I also attend a lot of concerts and reminisce about my times on the stage

Running

  • I hate running, and that's why I run
  • Once ran a half-marathon when I was 17
  • One time I got lost in Ventspils, Latvia, and thus accidentally ran over 12km instead of 6km